{"id":38637,"date":"2024-01-09T09:17:44","date_gmt":"2024-01-09T09:17:44","guid":{"rendered":"https:\/\/travel.valamar.com\/green-holiday-our-journey-your-destination\/"},"modified":"2026-09-28T11:18:56","modified_gmt":"2026-09-28T09:18:56","slug":"zeleni-odmor-nase-putovanje-vase-odrediste","status":"publish","type":"post","link":"https:\/\/travel.valamar.com\/hr\/zeleni-odmor-nase-putovanje-vase-odrediste\/","title":{"rendered":"Zeleni odmor \u2013 na\u0161e putovanje, va\u0161e odredi\u0161te"},"content":{"rendered":"\n

Prebrojite svoja stabla u godini velikih promjena<\/h2>\n\n\n\n

Odmori su poput \u0161uma \u2013 \u0161to zeleniji, to bolji. U Valamaru je \u201ezeleno razmi\u0161ljanje\u201d temeljna vrijednost i istinsko uvjerenje<\/strong>, klju\u010dni dio na\u0161e strategije i vrijedan doprinos stvaranju boljeg svijeta.<\/p>\n\n\n\n

Godina 2022. bila je velika godina za ljude diljem svijeta, donose\u0107i osje\u0107aj olak\u0161anja kada se \u017eivot napokon vratio u novu i pobolj\u0161anu normalu. Za nas u Valamaru to zna\u010di preispitivanje, prilago\u0111avanje, strate\u0161ko planiranje i te\u017enju da budemo jo\u0161 bolji\u2026 ba\u0161 poput stabla koje se obnavlja nakon svake zime.<\/p>\n\n\n\n

Novi po\u010deci uvijek donose priliku da te\u017eimo vi\u0161em i budemo bolji. Kao najve\u0107a turisti\u010dka kompanija u Hrvatskoj i jedan od lidera u industriji u regiji, to ne smatramo samo svojom \u017eeljom, ve\u0107 i obvezom i imperativom. Prona\u0111ite svrhu u onome \u0161to radite i nastavite naprijed. U Valamaru su na\u0161i napori rezultirali s gotovo milijardu eura ulaganja u turizam \u2013 od unaprje\u0111enja hotela, ljetovali\u0161ta i kampova do stvaranja nezaboravnih iskustava i pru\u017eanja iznimno kvalitetne usluge na\u0161im gostima.<\/p>\n\n\n\n

Od 2015. godine do danas oko 70 milijuna eura \u2013 \u0161to odgovara iznosu od 4 % na\u0161ih prihoda \u2013 ulo\u017eeno je u programe odr\u017eivosti i dru\u0161tvene odgovornosti usmjerene na o\u010duvanje okoli\u0161a, razvoj turizma u destinacijama, podr\u0161ku razvoju na\u0161ih zaposlenika i aktivno sudjelovanje u lokalnim zajednicama<\/strong>. Ti su napori rezultirali zna\u010dajnim postignu\u0107ima na koja smo ponosni i koja nas motiviraju da \u010dinimo jo\u0161 vi\u0161e.Valamar je od 2015. ve\u0107 smanjio intenzitet emisija CO\u2082 po no\u0107enju za 70 %. U 2021. godini sva elektri\u010dna energija koju smo koristili dolazila je iz obnovljivih izvora, dok je tri \u010detvrtine hrane bilo nabavljeno od lokalnih dobavlja\u010da. Kroz niz zanimljivih i inovativnih programa kontinuirano brinemo o lokalnim zajednicama i na\u0161im vjernim zaposlenicima. Svi na\u0161i objekti ponosni su nositelji certifikata odr\u017eivosti, \u0161est na\u0161ih kampova steklo je presti\u017enu oznaku EU Ecolabel, a 2022. godine otvorili smo i prvi eko-resort u Hrvatskoj, Amicor Green Resort<\/a><\/strong> na otoku Hvaru. Za kompaniju poput na\u0161e, kojoj je odr\u017eivost jedan od prioriteta, 2022. doista je bila velika godina.<\/strong><\/p>\n\n\n\n

\"Summer
Par na jadranskoj pla\u017ei<\/figcaption><\/figure>\n\n\n\n

U\u017eivajte u hladu svoje \u0161ume<\/h2>\n\n\n\n

Ovi napori nisu pro\u0161li nezapa\u017eeno. Na Greencajt Festivalu odr\u017eivosti u Zagrebu, koji okuplja predvodnike zelene tranzicije i odr\u017eivog razvoja, zajedno s partnerskom tvrtkom E.ON osvojili smo nagradu Green Prix<\/a><\/strong> u kategoriji \u201eDekarboniziraj zajednicu\u201d. Green Prix nacionalna je nagrada za za\u0161titu okoli\u0161a koja se dodjeljuje u suradnji s Ministarstvom gospodarstva i odr\u017eivog razvoja. Nagrada prepoznaje kompanije koje su pridonijele ostvarivanju klimatskih ciljeva u \u0161iroj zajednici, a Valamar je istaknut zahvaljuju\u0107i ambicioznom projektu solarne energije koji nam omogu\u0107uje da 6 % ukupne potro\u0161nje elektri\u010dne energije pokrijemo energijom iz solarnih panela.<\/strong><\/p>\n\n\n\n

Jo\u0161 jedno va\u017eno priznanje stiglo je od uglednog Financial Timesa. U istra\u017eivanju provedenom u suradnji sa Statistom analizirano je vi\u0161e od 4.000 kompanija iz 33 europske zemlje s obzirom na njihov proaktivan pristup klimatskim pitanjima. Me\u0111u samo \u0161est turisti\u010dkih kompanija koje su se na\u0161le na popisu, Valamar je prepoznat kao jedan od europskih klimatskih lidera 2022. godine. Ovo va\u017eno priznanje dobila je jo\u0161 samo jedna hrvatska kompanija, i to iz drugog sektora.<\/p>\n\n\n\n

\"Dubrovnik_destination_image\"
Panoramski pogled na Dubrovnik<\/figcaption><\/figure>\n\n\n\n

Jo\u0161 zelenijim putem<\/h2>\n\n\n\n

Ove su nagrade vjetar u le\u0111a na na\u0161em putu prema 12 novih klju\u010dnih ciljeva odr\u017eivosti<\/a><\/strong>. Na\u0161 je glavni cilj posti\u0107i uglji\u010dnu neutralnost u izravnim emisijama stakleni\u010dkih plinova do 2025. godine te nastaviti ulagati u projekte s pozitivnim dru\u0161tvenim utjecajem, prvenstveno usmjerene na na\u0161e zaposlenike i destinacije. Pove\u0107at \u0107emo proizvodnju solarne energije na 15 %, uz nastavak kori\u0161tenja elektri\u010dne energije isklju\u010divo iz obnovljivih izvora. Do cilja nas dijeli jo\u0161 samo nekoliko koraka jer smo fosilna goriva gotovo u potpunosti izbacili iz na\u0161eg poslovanja. Nastavit \u0107emo ulagati u biokompostiranje i recikliranje, a sve smo bli\u017ee i potpunom uklanjanju jednokratne plastike iz na\u0161ih objekata. Za\u0161tita bioraznolikosti Jadrana jo\u0161 je jedno podru\u010dje kojem pridajemo veliku va\u017enost. Podr\u017eavamo WWF Adria u njihovim naporima za o\u010duvanje mora i poma\u017eemo u obnovi zdravlja na\u0161eg Jadrana. U\u017eivajte u hladu svoje \u0161ume. Velika postignu\u0107a uvijek se ostvaruju malim koracima. Savr\u0161en primjer je na\u0161a radionica recikliranja za djecu u Amicor Green Resortu na Hvaru \u2013 mo\u017eda je malih razmjera, ali pozitivno utje\u010de na na\u010din razmi\u0161ljanja na\u0161ih najmla\u0111ih. U na\u0161im \u0107emo objektima za prijevoz koristiti jo\u0161 vi\u0161e elektri\u010dnih vozila. Digitalizacija usluga, od online prijave i jelovnika na tabletima do ra\u010duna bez papira, postaje standard u Valamaru zahvaljuju\u0107i brojnim ulaganjima u digitalizaciju posljednjih godina.<\/p>\n\n\n\n

\n

\u0160uma nastaje sadnjom jednog po jednog stabla.<\/strong><\/p>\n<\/blockquote>\n\n\n\n

\"Valamar
Valamar Amicor Resort<\/figcaption><\/figure>\n\n\n\n

Ako volite hlad, posadite jo\u0161 jedno stablo<\/h2>\n\n\n\n

Jo\u0161 jedan iznimno va\u017ean projekt koji nam je u Valamaru posebno prirastao srcu jest projekt po\u0161umljavanja koji povezuje sve nas \u2013 od na\u0161ih zaposlenika i gostiju do \u0161ire zajednice. Emisije stakleni\u010dkih plinova posljedica su ljudskih aktivnosti, a stabla poma\u017eu u njihovoj apsorpciji. Jedan hektar odrasle \u0161ume, \u0161to otprilike odgovara veli\u010dini jednog ragbi igrali\u0161ta, mo\u017ee \u201epohraniti\u201d ili kompenzirati do 50 tona ugljikova dioksida. U Valamaru ve\u0107 brinemo o vi\u0161e od 80.000 stabala u na\u0161im objektima.<\/p>\n\n\n\n

Sama ta stabla mogu apsorbirati do 950 tona CO\u2082, \u0161to odgovara pribli\u017eno 10 % na\u0161ih izravnih emisija. No svi moramo u\u010diniti vi\u0161e u borbi protiv klimatskih promjena. O\u010duvanjem i sadnjom stabala pridonosimo za\u0161titi bioraznolikosti na\u0161eg planeta. Posljednjih godina obvezali smo se svake godine posaditi 1.000 novih stabala u na\u0161im resortima i kampovima te njihovoj okolici. Godine 2022. pridru\u017eili smo se i inicijativi KOMPENZACIJA CO\u2082 SADNJOM STABALA. U sklopu na\u0161e kampanje \u201eEasy as One, Two Tree\u201d<\/strong> pozvali smo goste da doniraju sredstva za sadnju barem jednog stabla, a mi smo se obvezali na svako donirano stablo dodati jo\u0161 jedno. Ve\u0107 u prva dva tjedna kampanje prema\u0161ili smo cilj od 1.000 stabala. Od srpnja do listopada prikupili smo sredstva i donirali za sadnju 3.000 stabala, koja smo posadili na tri lokacije \u2013 u Perjasici i Dragani\u0107u u sredi\u0161njoj Hrvatskoj te u Makarskoj u Dalmaciji. Stru\u010dnjaci Hrvatskih \u0161uma pa\u017eljivo su odabrali vrste stabala u skladu sa specifi\u010dnostima pojedinih lokacija i uvjetima u \u0161umama.<\/p>\n\n\n\n

\"Hvar
Otok Hvar<\/figcaption><\/figure>\n\n\n\n

Stablo je uspomena, a \u0161uma je naslje\u0111e<\/h2>\n\n\n\n

\u0160ume su na mnogo na\u010dina poput odmora. Neke njihove prednosti o\u010dite su i dobro poznate, poput apsorpcije CO\u2082, proizvodnje kisika i pro\u010di\u0161\u0107avanja zraka. No postoje i brojne druge. Stabla i \u0161ume poma\u017eu stabilizirati tlo i o\u010duvati \u017eivot u njemu, \u010dime smanjuju eroziju, upijaju i zadr\u017eavaju vodu, pru\u017eaju stani\u0161te divljim \u017eivotinjama te stvaraju hlad za nas i tlo. Stabla \u010dine mjesta ljep\u0161ima i \u017eivljima, ba\u0161 kao \u0161to odmor \u010dini da izgledamo i osje\u0107amo se bolje. Prednosti \u0161uma i odmora mogu biti vidljive i nevidljive, ali su uvijek prisutne i trajne. Upravo je zato \u201ezeleno razmi\u0161ljanje\u201d standard u Valamaru. Ono poti\u010de sve vas i sve nas da \u010dinimo dobro. Neka i odmor bude zelen.<\/strong><\/p>\n\n\n\n

\"Valamar
Valamar Amicor Resort – Eco Garden<\/figcaption><\/figure>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Odr\u017eiva putovanja po\u010dinju svakom malom odlukom koju donosimo \u2013 od energije koju koristimo do stabala koja sadimo i odredi\u0161ta koja poma\u017eemo o\u010duvati. U Valamaru \u201ezeleno\u201d razmi\u0161ljanje nije samo obe\u0107anje; ono je dio na\u0161eg puta prema odgovornijem turizmu u Hrvatskoj. Kori\u0161tenjem obnovljivih izvora energije, lokalnim partnerstvima, ekolo\u0161kim inicijativama i projektima po\u0161umljavanja stvaramo odmore koji nisu samo nezaboravni, ve\u0107 i obazrivi prema svijetu koji nas okru\u017euje. Dobro do\u0161li na zeleniji odmor \u2013 na\u0161e putovanje, va\u0161e odredi\u0161te.<\/p>\n","protected":false},"author":8,"featured_media":18425,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[877],"tags":[973],"class_list":["post-38637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-savjeti-za-putovanja","tag-odrzivost"],"acf":[],"yoast_head":"\nOdr\u017eivi odmor<\/title>\n<meta name=\"description\" content=\"Odmor je poput \u0161ume \u2013 \u0161to je zeleniji, to je bolji. 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